University | Art Direction
“The Greenhouse Effect” is a visual merchandising concept for & Other Stories that incorporates visual ASMR into a window display. As a team, we took inspiration from the brands environmental awareness and artist Dan Lam’s work to create melting moss balls that form the main element of the window. These represent climate change and advertise the efforts the brand takes to reduce their impact on the environment. We created a digital mock-up of the window to show the scale and impact of the design.